Mayfair Apartment: Luxury Woven Into Every Detail
Mayfair Apartment VR
A definitive look at digitizing luxury real estate. We partnered with JPW.London to create a fully immersive 3D virtual tour of a Mayfair residence. Using advanced rendering, we delivered a tool that accelerates sales and streamlines construction planning by allowing remote exploration.
Software
3ds Max, V-Ray
Year
2023
Location
London, UK
Timeline
8 weeks
Apartment Tour
Experience the luxury Mayfair apartment
About This Project
Project Overview
This case study explores the creation of a hyper-realistic 3D virtual tour for a luxury apartment in Mayfair, London. Commissioned by JPW.London, the project demanded a fusion of technical precision and artistic flair. Our team utilized 3ds Max and V-Ray to construct a digital twin that serves dual purposes: a robust design verification tool for architects and an emotive sales platform for real estate agents. The result is a seamless digital experience that transcends traditional photography.