The Hickman: Aldgate's Creative Heartbeat
Immersive 3D tours and rendering for Morgan Lovell's 78,000 sq ft Grade A retrofit.
Morgan Lovell: The Hickman
We collaborated with Morgan Lovell to visualize the transformation of Cityside House into 'The Hickman'. Creating a comprehensive suite of 3D renderings and interactive virtual tours, we helped market this 78,000 sq ft Grade A office space in Whitechapel before construction was complete.
Software
3ds Max, V-Ray, HTML5
Year
2020
Location
London, UK
Timeline
4 weeks
Tour The Hickman
Explore the Grade A office space and retail zones in this interactive walkthrough.
About This Project
Project Overview
Repositioning an existing asset requires a shift in perception. The Hickman (formerly Cityside House) was being transformed into a tech-forward hub. Our brief was to capture this evolution. We produced a high-fidelity digital twin that highlighted the blend of industrial heritage and modern smart-building features. These assets were critical for the leasing team to demonstrate the functional flexibility of the floor plates to prospective tenants.