Virtual Home Tour Technology
CASE STUDY 04: GREAT SUTTON STREET

CGI Loft Space with Virtual Home Tour Technology

Overview

Another inspiring project – interactive virtual home tour for Kitt Offices, a client known for creating bespoke workspaces for businesses. Kitt Offices was working on Great Sutton project, it is one of the most beautiful buildings in the area, featuring charming antique characteristics such as ancient bricks and traditional window designs. This 3d tour aimed to capture and highlight these unique elements, providing an immersive experience that showcases the blend of historic charm with modern functionality.

YEAR

2019

LOCATION

London, UK

TIMELINE

2 weeks

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Project's goals

This project aimed to deliver a highly engaging 360 virtual tour, reflecting the office interior design. We sought to create a commercial office design images through virtual home tour that would ultimately capture space. The virtual tours aimed to showcase features that enhance functionality and aesthetics, vital to boosting any team’s productivity. We worked with the client all through to ensure that we can achieve their goals.

Render of a modern open-plan office with industrial design, wooden beams, and exposed brick walls.
Industrial-style office render with exposed beams, brick walls, and modern desks, by 100CGI Studio.

Process of creation

The process started with meeting the client to capture all the necessary details. We collected significant information, to understand the client’s expectations from the commercial real estate virtual tours. The client requested that we retain the style and mood of the space, which was somehow antique yet warm and cosy. Another point was to follow the design idea –  roof structure, large windows, and exposed brickwork that differentiated the office from the rest within the area.

PROJECT'S GALLERY

CGI Stills

3D render of a modern office workspace with multiple iMac computers on wooden desks and ergonomic chairs, by 100CGI Studio.
Virtual Home Tour Technology
Stylish office workspace with wooden desks, modern chairs, and computers, seen from above.
Visualization of a warm, rustic dining space with exposed brick walls and wooden beams.
Industrial-style meeting room with brick walls, white chairs, and motivational neon wall sign.
Top-down view of a modern open office workspace with wooden desks, computers, and ergonomic chairs.
Top-down visualization of an industrial-style office space featuring shared wooden desks and large windows.
Render of a modern open-plan office with industrial design, wooden beams, and exposed brick walls.
Modern meeting room with brick walls, neon sign, and white chairs around the table.
Render of a cozy meeting space with round table, white chairs, and brick walls, top-down perspective.
Industrial-style office render with exposed beams, brick walls, and modern desks, by 100CGI Studio.
Process
  • 01.
    Information Collection
    • We gathered the details that could help us. All virtual tour real estate projects usually aim to create an interactive experience, so we had to get the information the client would consider essential. The next step was to ensure that our commercial office design aligned with the client's needs and expectations.
  • 02.
    3D Modeling
    • We used one of the top software to create a model of the office space. This part is crucial especially when you create 3D tour, as decent models is a must.
  • 03.
    Lighting and Texturing
    • The textures and lighting differentiate the 3D tours. For the anticipated commercial interior design, we were keen to use high-quality textures for all the surfaces and catchy lighting that brought out the right mood and ambience for an industrial office space. With the textures and the lighting, the other party could visualize the office design and present it during marketing.
  • 04.
    Building
    • The tour was assembled using 3D Max and V-Ray, focusing on user-friendliness across various devices and easy hosting. This step was critical in presenting a unified, navigable 3D experience.
  • 05.
    Realistic Views
    • The tour provided a realistic view of the industrial office interior design. Virtual tour showed how the space would look, including the features and hues that brought life to the interior design. The client was satisfied with the outcome, as the 360 tour designs captured everything we had discussed in our first meeting.
Industrial-style meeting room with brick walls, white chairs, and motivational neon wall sign.
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Final Result

The virtual home tour of Kitt Offices Great Sutton loft space was a success, capturing the essence of the building’s unique charm and functionality. The 3D visuals and immersive experience effectively showcased the space, meeting the client’s expectations and highlighting the potential for prospective tenants. This project demonstrated the power of virtual tours in real estate marketing, offering a compelling way to experience properties remotely.