Project
Office · NEOM, Saudi Arabia
NEOM Innovation Hub: 12 stills and a 60-second walkthrough
Built for BeRepublic Group in 28 days: 1,500 sq m of innovation space rendered before a wall of it existed.
Overview
The Brief
BeRepublic Group needed the NEOM Innovation Hub to sell itself to investors before a wall went up. We built the 1,500 sq m interior in 3ds Max and Corona, with Forest Pack for the planting, and scripted the camera around the hexagonal geometry that a standard fly-past would flatten. It went out as 12 stills for the deck and more than 60 seconds of 3D walkthrough animation.
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The craft
Why the camera was scripted, not flown
A fly-past reads every wall as a flat plane. NEOM is built on hexagonal motifs, so the camera had to move through the geometry instead of past it: block-out pass first, materials and lighting after sign-off, the 4K render held for the last stretch of the schedule. The planting went in with Forest Pack so the greenery holds against the hard geometry rather than decorating it. Same pipeline as our office 3D visualization work.
9
Renders Delivered
8
Camera Spots
28
Days Turnaround
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